Briogeo

Briogeo is a clean haircare brand founded in 2013 by Nancy Twine, who became one of the youngest Black women to launch a product line at Sephora. The brand's name comes from the Italian word brio, meaning full of life, and focuses on delivering effective, naturally derived haircare products that are free of harsh sulfates, silicones, parabens, phthalates, and artificial dyes. Briogeo was acquired by Wella Company in 2022, expanding its global distribution and resources while maintaining its c...

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