Sensodyne

Sensodyne is the world's leading toothpaste brand for sensitive teeth, first introduced in 1961 and now owned by Haleon, the consumer healthcare company spun off from GSK (GlaxoSmithKline) in 2022. The brand was specifically developed to address tooth sensitivity, a condition affecting an estimated one in three adults worldwide. Sensodyne's original formula contained strontium chloride as its active ingredient, later transitioning to potassium nitrate and stannous fluoride as advances in dent...

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