DiscussierSeventh Generation
Seventh Generation is an American company that manufactures plant-based cleaning, household, and personal care products, founded in 1988 in Burlington, Vermont, by Jeffrey Hollender. The brand takes its name from the Great Law of the Iroquois, which urges consideration of the impact of decisions on the next seven generations. Seventh Generation was one of the first mainstream consumer brands to champion environmental sustainability, offering products free from synthetic fragrances, dyes, and ...