Tropicana

Tropicana is the world's leading producer and marketer of branded fruit juices, founded in 1947 by Anthony T. Rossi, an Italian immigrant, in Bradenton, Florida. Rossi revolutionized the juice industry by developing a pasteurization process that allowed fresh-tasting orange juice to be shipped across the United States without refrigerated trucks. Tropicana was the first company to transport fresh juice in refrigerated ships and tanker trucks, creating the infrastructure for the modern juice i...

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